Caracterización del desempeño del negociador comercial cubano en empresas seleccionadas según la percepción de sus contrapartes

Yaimary Marrero Ancizar; Maritza Ortiz Torres; Fidel Márquez Sánchez; Rafael Antonio Sorhegui Ortega

Caracterización del desempeño del negociador comercial cubano en empresas seleccionadas según la percepción de sus contrapartes

Translated title of the contribution: Characterization of the performance of the Cuban commercial negotiator in selected companies according to the perception of their counterparts

Yaimary Marrero Ancizar
, Maritza Ortiz Torres
, Fidel Márquez Sánchez
, Rafael Antonio Sorhegui Ortega

Universidad Espíritu Santo

Research output: Contribution to journal › Article › peer-review

Abstract

In the article they present the results of the application of a procedure that allowed to characterize the performance of the Cuban negotiator of selected companies according to the perception of the foreign counterparts that have relations with them, in addition the comparison is made with the ideal profile defined by experts and the perceived by the counterparts, which allows to identify the fundamental elements on which one must work to improve the performance of the same.

Translated title of the contribution	Characterization of the performance of the Cuban commercial negotiator in selected companies according to the perception of their counterparts
Original language	Spanish
Journal	Espacios
Volume	39
Issue number	45
State	Published - 2018

Cite this

@article{26b16392733145cda052459d67ca478e,

title = "Caracterizaci{\'o}n del desempe{\~n}o del negociador comercial cubano en empresas seleccionadas seg{\'u}n la percepci{\'o}n de sus contrapartes",

abstract = "In the article they present the results of the application of a procedure that allowed to characterize the performance of the Cuban negotiator of selected companies according to the perception of the foreign counterparts that have relations with them, in addition the comparison is made with the ideal profile defined by experts and the perceived by the counterparts, which allows to identify the fundamental elements on which one must work to improve the performance of the same.",

keywords = "Desempe{\~n}o, Negociaci{\'o}n, Negotiation, Perfil, Performance, Profile",

author = "\{Marrero Ancizar\}, Yaimary and \{Ortiz Torres\}, Maritza and \{M{\'a}rquez S{\'a}nchez\}, Fidel and \{Sorhegui Ortega\}, \{Rafael Antonio\}",

note = "Publisher Copyright: {\textcopyright} 2018.",

year = "2018",

language = "Espa{\~n}ol",

volume = "39",

journal = "Espacios",

issn = "0798-1015",

publisher = "Revista Espacios",

number = "45",

}

TY - JOUR

T1 - Caracterización del desempeño del negociador comercial cubano en empresas seleccionadas según la percepción de sus contrapartes

AU - Marrero Ancizar, Yaimary

AU - Ortiz Torres, Maritza

AU - Márquez Sánchez, Fidel

AU - Sorhegui Ortega, Rafael Antonio

PY - 2018

Y1 - 2018

N2 - In the article they present the results of the application of a procedure that allowed to characterize the performance of the Cuban negotiator of selected companies according to the perception of the foreign counterparts that have relations with them, in addition the comparison is made with the ideal profile defined by experts and the perceived by the counterparts, which allows to identify the fundamental elements on which one must work to improve the performance of the same.

AB - In the article they present the results of the application of a procedure that allowed to characterize the performance of the Cuban negotiator of selected companies according to the perception of the foreign counterparts that have relations with them, in addition the comparison is made with the ideal profile defined by experts and the perceived by the counterparts, which allows to identify the fundamental elements on which one must work to improve the performance of the same.

KW - Desempeño

KW - Negociación

KW - Negotiation

KW - Perfil

KW - Performance

KW - Profile

UR - https://www.scopus.com/pages/publications/85056244122

M3 - Artículo

AN - SCOPUS:85056244122

SN - 0798-1015

VL - 39

JO - Espacios

JF - Espacios

IS - 45

ER -

Caracterización del desempeño del negociador comercial cubano en empresas seleccionadas según la percepción de sus contrapartes

Abstract

Other files and links

Cite this